Pheromones send out silent, subconscious scent signals to the opposite sex that naturally trigger romantic feelings. This scientifically designed, pheromone-based fragrance provides you with one of the most precious and powerful forces of nature; Lure® is working for you. Not a mere cologne, but a sexual signaling aroma based on the chemistry of the attractant alpha-androstenol. Scientifically designed pheromone-based fragrance for men Masculine spice scent is confidently arousing 1 fl. oz. (29 mL) bottle Made in the USA.